Evaluation

https://www.powtoon.com/show/ewK0ilpcmv6/a2-media-evaluation/

Music video

I have sought out permission for the right to use the music.Copyright and sound owned by Gabrielle Aplin and exclusively published by Parlophone Records part of the EMI Group within EMI Music UK and Ireland

Final Digipak

Final magazine draft

Tally chart results on Magazine advert

During this week I was busy asking 25 people which magazine advert they liked best and created a tally chart containing the two images of the magazine covers by the end of this week. I managed to print off the magazine adverts (NOTE: The second magazine advert I did on the Wednesday and started from there) and showed them to my audience simply asking which one they preferred. I would then mark on either side one point so I can now see which one would be more appealing to my target audience and make my products more marketable.

Results:

It is clear that from my results that my audience prefer the first magazine option compared to the second option. I personally like the first option too, and many agreed with me that the key image was a lot better as it was different from the front cover of the digipak image alike in the second magazine advert. Most agreed it looked more direct as if she was smiling at the audience and that they liked the positioning of the text 'Ready to Question', as it didn't obstruct the key image that is the main focus.

Magazine advert 2 - Completed on Wednesday 26th

This is the second magazine advert I created over the week and showed to my target audience and actual audience so I could create a tally chart over which one they like best. 
Alike with the first magazine advert I created, I have used a similar font and style in order to correspond to the digipak and make it look continuous without major changes. The only big change, is the dominant key image shown on the advert. I decided to use the front cover of my digipak as the main image for the advert too, highlighting the connection between them. 
For the name of the artist and album, I have used the same font style but only changed their positions by placing them in the middle, and the same block of colour without a black outline. Again the digipak cover advertised is in the same place as is the information however, I changed the colour of black to white since it wouldn't show up on the image. I pleased with how both adverts have turned out and look very professional as well as reflect the digipak its selling.

Magazine advert session 1

For today's lesson, I have started making my magazine advert for the digipak. Although I have completed the digipak, I will go back to it if I need to change or make improvements on it before it is fully finished. Taking audience opinion into consideration I have used the image that the majority picked as the best for the magazine advert. The advert will help compliment the digipak as it is similar to the photos I have taken for the digipak with same clothes, background, make-up and so forth.  I noticed this is a key feature when I researched other magazine adverts as they either showed the same front cover (alike with Florence and the Machine) or had the same style/look (alike with Adele). I will do at least two magazine adverts and gain audience feedback about which one they like best. This will help show me which magazine advert the audience are attracted to and which one grabs their attention in order to buy the digipak.

This is my first magazine advert that I have created. I like the different picture shown as the key image as she is looking directly at the audience and smiling at them. This draws the audience to further look at the advert when she is showing a friendly look to invite the audience in. 

At the top, I have placed the artists name in a box to make it stand out in the advert and highlight which artist the magazine is selling. The name of the album is placed directly above the digipak, which will draw peoples eyes to the digipak front cover shown. At the right side next to the digipak cover, I have placed some information about the CD including: Date of release, what main songs are included in the CD and the website of the artist for further details. There isn't much text shown as the key image is mainly important for attracting the audience in. I will create a second magazine advert and once this is done, gain audience feedback on which they like best.